Work
We're selective about who we take on. That means every project gets full attention and every case study reflects real work, not a rushed engagement.
Case Study
Kim Nelson Dance Fitness
Kim built Waveform because she was her own first client. She knows what it feels like to be the studio owner whose classes aren't full, and she knows what it takes to fix it. Kim Nelson Dance Fitness is the proof of concept: website built from scratch, email marketing, lead capture, and local SEO, all built and tested before Waveform took on a single paying client. The results speak for themselves.
Visit the live site →
IN 4 MONTHS
Sold out
every class at capacity, active waitlist
Over 300
marketable email contacts, up from zero
~20%
Google search CTR (industry avg: 2–5%)
What was built
WEBSITE
Designed and built from scratch, mobile-optimized, booking integration
EMAIL MARKETING
Platform setup, list architecture, welcome sequence, automated flows
LEAD CAPTURE
Forms connected to list, confirmation redirect, discount code delivery
SEO AND AEO
On-page optimization, Google Business Profile, local schema
More client work coming soon. We take on a small number of clients at a time, which means every project gets proper attention.
Start with an audit